BIMM 2002

Barcelona International Marketing Meeting 2002

The BIMM is an event addressed mainly to businessmen, businesswomen and company executives who are clearly orientated towards marketing, communication and commercial activity, which combines a conference, a trade fair and an ‘Open Creativo’ addressed to advertising and design students.

The BIMM Meeting will include the participation of prestigious international and national experts in diverse marketing fields, who will contribute their professional insight and experience, as well as tackling the fundamental marketing issues of the future.
The structure of the programme combines the undertaking of generic plenary sessions and sectorial sessions in parallel through the presentation of papers and round-table discussions, all of which have the same theme:

"Europe: A New Domestic Market"